Internet And Email Marketing

Vector is one of the leading institute for Embedded Systems & VLSI. Every year, Vector conducts an All India Entrance exam for the course admissions. The company initially approached Vyom for a small online ad campaign. Satisfied with the campaign results, Vector entrusted Vyom to plan and execute an online campaign for their All India Entrance Exam. The objective was to reach a select group of candidates, with specified qualification and a particular age group.

Vyom helped the client in:

  • Online Brand Building
  • Awareness for Vector All India Entrance Exam
  • Targeted Email Marketing
  • Tracking the responses generated
  • Finally, Generate Successful applications
.. and the entrance exam was a big success.

Why Use Permission Based Email Marketing

It's Inexpensive - Email marketing is 20 times more cost effective than direct mail, and can cost as little as one cent per recipient.

It's Immediate - Email marketing generates an immediate response.Initial campaign response generally occurs within 24-48 hours of the time the email campaign is sent.

It's Effective - Email marketing enables you to proactively communicate with your existing customers and prospects instead of passively waiting for them to return to your web site or store. It is a highly effective way to increase sales, drive site or store traffic and develop loyalty.

It's Targeted - You can easily segment your lists using a variety of criteria so that your promotions go to the individuals most likely to respond to your offer.

It's Measurable - You can easily measure when customers have viewed your email and even what sections they were interested in.

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